Racer Network

Racer Network (formerly known as MAVTV) is an American cable and satellite television channel owned by the motorsports media company Racer, which mainly airs programming focused around motorsports and programming for automotive enthusiasts. CJ Olivares serves as the network's president.

History

Former MAVTV logo

MavTV (short for Maverick Television) launched on October 1, 2004, based out of Atlanta with distribution limited to select cable companies. The network was privately held and founded by four former executives from Showtime Networks—Steve Severn, Steve Smith, Doug Jost and Rob Stevens. It had no connections to the NBA's Dallas Mavericks or Mark Cuban, their owner, nor to Maverick Television, a British reality television production company owned by All3Media. It featured male-oriented programming including motorsports, mixed martial arts and professional wrestling.

The network's 1080ihigh definition feed was launched during the fall of 2008. The standard definition version of the network is downscaled from the HD master feed at the cable operator's headend level.

In October 2011, longtime partner lubricants company Lucas Oil purchased MavTV; the company had provided and sponsored most of the network's motorsports rights even before their purchase, and the network was likely to go dark without the purchase as programming rights had deteriorated towards barter programming and heavy repeats of library content. The network was quickly reformatted away by the new management from a completely male focus towards a general action-oriented family programming direction, while retaining motorsports programming including the Lucas Oil Late Model Dirt Series, Lucas Oil Off Road Racing Series and Lucas Oil Pro Pulling League. The network was also advertised on the containers of many Lucas Oil products.

On July 4, 2012, Lucas rebranded the network, making MavTV's name all capitalized, but with the MAV initials standing for "Movies, Action, and Variety" with the addition of films and more concert programming to the schedule, and a gradual drawdown of motorsport-related programming, to help maintain its cable carriage mainly among digital sports tiers. However, classic-oriented digital over-the-air networks gained popularity at the same time, including Antenna TV, MeTV, Movies! and getTV. Therefore, the network eventually returned to an all-motorsports schedule by the start of 2016.

On March 27, 2025, MAVTV was acquired by motorsports media company Racer, which quickly made its mark by rebranding the channel as Racer Network the same date, with a new imaging campaign to come to reinforce the brand.[1]

Programming

Motorsports

MAVTV satellite broadcasting van at 2018 ARCA race

MAVTV contracted with the Automobile Racing Club of America, the auto racing sanctioning body, to air at least 6 races in 2008, including both 100-mile dirt races at the Illinois State Fairgrounds in Springfield, and the Southern Illinois State Fairgrounds in DuQuoin.[2] SpeedFreaks hosts Kenny Sargent and Crash Gladys also appeared on episodes of the Lucas Motorsports Hour.

MAVTV sponsored the MAVTV 500, the final race in the 2012 season of the IndyCar Series, which took place at the Auto Club Speedway in Fontana, California.

MAVTV did their first live motorsports event, the Lucas Oil Challenge Cup featuring the Lucas Oil Off Road Racing Series on October 27, 2013, from Lake Elsinore Motorsports Park. They will also do live coverage of the Lucas Oil Chili Bowl Nationals, one of the biggest midget car races every year. The East Bay Winter Nationals from the Lucas Oil Late Model Dirt Series and all Moto1 rounds of the Lucas Oil AMA Pro Motorcross championship in 2014.

In 2014, MAVTV partnered with professional road racing series Pirelli World Challenge to air the Pirelli World Challenge Touring Car Championship.

As Fox's Speed converted into the general-interest Fox Sports 1 in 2012, MavTV added several of its former motorsports programming.

In 2017, MAVTV signed a multi-year deal with ARCA Racing to bring almost all their races live or broadcast at later time/date. Outside the races broadcast from Fox Sports.

In 2018, MavTV signed a deal to show highlights of Tony StewartAll Star Circuit of Champions[3] Also MAVTV expanded its coverage of ARCA Racing with 11 of its 12 races broadcasting live[4]

In 2019, MAVTV is showing all of its ARCA races its broadcast live for the first time.[5]

In 2020, the network began to air the MotoAmerica road racing series. In 2023, it signed rights for the Monster Jam and Formula Drift.

In 2024, the European racing series DTM switched from Motor Trend to the Racer Network. Since then, the races have been broadcast live or as highlights. The same year, the network began to air the Speedway World Championship.

Other programming

Before Lucas Oil took over full management of the network in late 2011, MAVTV also carried male-oriented programming such as the second season of Rad Girls, American Tailgater, Wrestlicious TakeDown, Ultimate Combat Experience, Bikini AllStars and Best of the Best. In addition, MAVTV presented the male-specific documentary series Manumentaries.

Overnights had been filled by music video/interactive SMS programming from NOYZ via a time brokerage agreement before that company went bankrupt in early 2008.

In 2007, MAVTV struck a deal with the Women's Flat Track Derby Association to broadcast two of the three roller derby finals: the Eastern Regional Tournament (Heartland Havoc, which was broadcast as a series of one-hour weekly episodes)[6] and the National Championships (Texas Shootout).[7]

On April 27, 2010, MAVTV signed a deal with Sony Pictures giving them access to select titles from Sony's film library. The deal was part of MAVTV's programming strategy to expand its schedule and abandon their former all-male programming direction.[8] The network added films from the Warner Bros. Pictures library in July 2012. Therefore, MAVTV aired several classic cowboy programming such as The Lone Ranger, Starsky & Hutch, and Bonanza.

In 2013, MAVTV added the King of the Cage mixed martial arts promotion[9] and Championship Wrestling from Hollywood.

Personnel

Key people at Racer Network include:[10]

  • CJ Olivares, President of Racer Network
  • Mark Carter, Vice President of Sales
  • Scott McLemore, Director of Production & Programming
  • Kathy Baichtal, Director of Programming & Scheduling
  • Shawn Stafford, Director of Network Operations
  • Marc Mazarin, Director of Marketing

Carriage

يمكن العثور على شبكة Racer في الولايات المتحدة على Cablevision و Spectrum و GCI في ألاسكا وأنظمة كابل مختارة داخل Caribbean Co-op و Xfinity و RCN Corporation و AT&T U-verse و DirecTV .

بحسب رسالة بريد إلكتروني أُرسلت إلى مشتركيها، قامت شركة فيريزون فايوس بإزالة القناة من خدمة التلفزيون الخاصة بها، إلى جانب قنوات Youtoo TV وBlue Highways TV وBlack Belt TV، اعتبارًا من 31 ديسمبر 2012، وجعلتها متاحة كخدمة "عند الطلب". إلا أن القناة عادت إلى فيريزون فايوس في 10 يونيو 2014.

أضافت DirecTV قناة MAVTV في 10 يونيو 2013. يتم بث القناة بجودة عالية الوضوح. [ 11 ]

تم إطلاق قناة MAVTV Canada في يناير 2017 بالشراكة مع شركة Neon Star Sports & Entertainment Inc، التي تنتج محتوى كنديًا . [ 12 ] وتم تغيير علامتها التجارية إلى REV TV Canada في عام 2020.

كانت شبكة ديش تبث قناة MAVTV بتقنية الوضوح العالي من 8 مايو 2009 إلى 12 مايو 2015. وقد أوقفت ديش بث القناة بعد فشل MAVTV وشركتها الأم لوكاس أويل في التوصل إلى اتفاقية جديدة لمواصلة بثها. [ 13 ]

أُضيفت خدمة FuboTV في مارس 2018 مع قنوات Sportsman Channel و Outdoor Channel و World Fishing Network و Outside TV ، وحتى أواخر أكتوبر، إلى باقة Adventure Plus. [ 14 ]

توفر نسخة مجانية من القناة، تحمل اسم "Racer Select" (وكانت تُعرف سابقًا باسم "MAVTV Select")، مجموعة مختارة من برامج الشبكة من خلال خدمات البث عبر الإنترنت المدعومة بالإعلانات مثل Pluto TV و Stirr و The Roku Channel و Plex ، وغيرها. [ 15 ]

برمجة

تغطية رياضة السيارات

سباقات السيارات البيضاوية
Road racing
Drag racing
Drifting
سباقات الطرق الوعرة
ركوب الدراجات النارية
سباق القوارب

أبرز أحداث رياضة السيارات وبرامج الواقع

مراجع

  1. براون، موري. "استحواذ شركة RACER، المتخصصة في رياضة السيارات، على MAVTV وإعادة تسميتها" . فوربس . مؤرشف من الأصل بتاريخ 2025-04-02 . تم الاطلاع عليه بتاريخ 2025-04-20 .
  2. أُرشف بتاريخ 28 سبتمبر 2009 في أرشيف الإنترنت (Wayback Machine) .
  3. "MAVTV | ثمانية فعاليات من بطولة Arctic Cat All Star ستُبث على قناة MAVTV في عام 2018" . www.mavtv.com . تاريخ الوصول: 2 فبراير 2019 .
  4. "MAVTV | ARCA وشبكة MAVTV لرياضة السيارات تعلنان عن جدول بث لـ 12 سباقًا" . www.mavtv.com . مؤرشف من الأصل بتاريخ 2019-02-02 . تم الاطلاع عليه بتاريخ 2019-02-02 .
  5. «سيتم بث جميع سباقات ARCA مباشرةً على التلفزيون في عام 2019» . أوتوويك . 29 يناير 2019. مؤرشف من الأصل في 30 يناير 2019. تم الاطلاع عليه في 2 فبراير 2019 .
  6. "[Update] WFTDA tournaments on MavTV | Lead Jammer - Roller Derby News". leadjammer.com. 14 August 2007. Retrieved 2 February 2022.{{cite web}}: CS1 maint: deprecated archival service (link)
  7. Zack Dundas (27 September 2007). "Roller Derby Madness". The New York Times. Archived from the original on 2015-06-05. Retrieved 2015-10-04.
  8. "News". MAVTV. Retrieved 2015-10-04.
  9. "Off Road season finale starts a new era for". MAVTV. 2013-10-21. Archived from the original on 2015-10-05. Retrieved 2015-10-04.
  10. "Contacts". MAVTV. Archived from the original on 2015-10-27. Retrieved 2015-10-04.
  11. "DIRECTV launches MAVTV channel". HD Report. 2013-06-11. Archived from the original on 2015-10-06. Retrieved 2015-10-04.
  12. December 2016, Kent Gibbons 06 (6 December 2016). "MAVTV Sets Canada Launch in January Via CCSA". Multichannel News. Archived from the original on 2021-01-08. Retrieved 2021-01-07.{{cite web}}: CS1 maint: numeric names: authors list (link)
  13. "Dish Network Awareness". MAVTV. Archived from the original on 2015-10-13. Retrieved 2015-10-04.
  14. Bouma, Luke (2018-03-07). "fuboTV launches "Adventure Plus" Add-on with Outdoor Channel, Sportsman Channel, & More". Cord Cutters News. Archived from the original on 2019-05-31. Retrieved 2018-12-28.
  15. "MAVTV Viewing Platforms". mavtv.com. Archived from the original on 2022-08-01. Retrieved 2022-06-28.